The Matcha Diaries

Matcha vs Hojicha: What’s the Difference?

Japanese tea culture is rich in history, variety, and flavor. Two popular teas - matcha and hojicha - might look similar at first glance, but their taste, caffeine content, and ...

Matcha vs. Coffee: Which One is Better for Your Energy?

Coffee wakes you up fast but often leads to a crash. Matcha offers steady energy, focus, and even boosts metabolism—without the jitters. Ready to switch?

Behind the brand: Find out more about our brand

How to make a matcha latte

Learn how to make a matcha latte at home with this simple matcha latte recipe. Using 2-3g of YOON Matcha, warm water, and 200ml of (plant-based) milk, you can create the best ma...

Why YOON Matcha Sells Out So Fast (And Why It's Worth the Wait)

We’re often asked, “Why does your matcha sell out so quickly?” While it’s frustrating to see our product disappear from shelves so fast, there are a few key reasons behind the...

The Difference Between Ceremonial and Premium Matcha

Matcha has gained popularity in recent years, but not all matcha is created equal. Two of the most commonly available types are ceremonial and premium matcha. Understanding the...